Email Notification Deliverability Issues

Understanding Email from WordPress Email notifications from your website forms being sent from WordPress often have deliverability issues. That means, the person who is supposed to get the notification doesn’t get it, even in their spam or junk folder. If you are having the problem of being unable to send emails from WordPress, you’re not […]

Hierarchy of Web Form Needs

During the 1 Day, you’ll need to pay a lot of attention to those forms, particularly when it comes to the functionality and styling. All the forms need to be designed in a way that makes it as clear what the user should type in. It needs to be as easy as possible to follow […]

Form Design and UX / UI

Have you had this experience? You walk into a doctor’s office and are handed a paper form on a clip board  with 100 tiny fields that are not nearly large enough to fill in the information. You start writing your email address at a normal size and then quickly see you’re running out of room. […]

Why Are Forms So Important?

A woman who had a high-end wedding planning business in New York engaged us for an SEO audit a few years ago. Her site had been recently redesigned by another developer. It looked stunning. She was really happy with how it turned out. Except for one thing. She was concerned the developer didn’t know anything […]

Google Analytics

Google Analytics is the industry standard for website analytics for tracking website traffic, user behavior and other aggregated data. Creating a Google Analytics account and properly installing the tracking code is an essential step of website development and search engine optimization. Even if no one does anything with all that data right away, the fact […]

301 Redirects

Why Change a URL? Often during a website redesign for a client, the page URLs will need updating. There are a few common reasons for this. Domain Change The primary domain name is changing (e.g. going from to Platform Change The platform / web language is changing, so the file extensions are either […]

Google My Business

Creating a Google My Business listing is an essential and easy step to boost search engine performance. Creating such an account is called a “citation.” Google My Business helps SEO by: Creating a listing and “pin on the map” for Google searches with a local or location-based user intent, which can help boost the potential […]